We are seeking a creative and skilled Digital Content Creator to produce high-quality content that engages our audience and drives brand awareness. The ideal candidate will have a strong understanding of digital trends, social media platforms, and content marketing strategies. You will be responsible for creating, editing, and publishing content across various digital platforms, including social media, blogs and websites to enhance brand visibility, drive customer engagement and support revenue-generating initiatives.
RESPONSIBILITIES:
- Develop and execute engaging content strategies for various digital platforms (social media, blog, websites).
- Create and edit multimedia content such as graphics, videos and social media posts.
- Manage social media channels by posting content of our beautiful hotels and resorts around the world, responding to comments and analysing engagement metrics.
- Write compelling copy for various channels, ensuring consistency in tone and messaging.
- Plan and execute social media ad campaigns to achieve business goals (lead generation, sales, brand awareness).
- Optimize content for SEO and ensure alignment with the latest digital marketing trends.
- Engage with Content Creators, Influencers and brand collaborations to build community and drive engagement.
- Stay updated with industry trends, emerging platforms and content marketing best practices.
QUALIFICATIONS & REQUIREMENTS:
- Diploma/Bachelor’s Degree in Marketing, Communication, or a related field.
- Minimum 2 years of working experience in PR, digital content creation, social media, or similar role, preferably within the hospitality industry.
- Proficiency in content creation tools such as Adobe Creative Suite, Canva, and video editing software.
- Excellent spoken and written communication skills in both English and Bahasa Malaysia. Written and spoken knowledge of other languages will be an added advantage.
- Ability to multitask, meet deadlines, and work in a fast-paced environment.
- Creativity and a keen eye for visual aesthetics.
- Ability to work independently and as part of a team.
WHAT WE OFFER:
- Career pathway development
- Comprehensive medical benefits
- Exiting engagement programmes
- Employee discounts
- Employee rates for hotel accommodations